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FlipWork, Inc. ("FlipWork", "we", "us", or "our") is committed to protecting your privacy and handling your personal information with transparency, care, and respect. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our websites (flipwork.ai, flipfactor.ai, and flipworkos.ai), purchase or access our products and programs, including FlipFactor™, FlipWork OS, Flippy™, the FlipWork Sprint, and FlipWork Pulse™ (collectively, the "Services"), or otherwise interact with us.
By using our Services or our website, you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree, please do not use our Services. This Privacy Policy is incorporated by reference into our Terms of Service.
We collect the following categories of personal information:
• Registration and account information: name, email address, job title, seniority, employer, company size, and industry when you create an account, register for a paid or free program. We do not store passwords; access is verified by a one-time passcode sent to your email address.
• Diagnostic and program data: your responses to the FlipFactor™ diagnostic, your activity in FlipWork OS, your conversations with Flippy™, and your responses to any other diagnostic tools or program materials, including behavioral data generated through your use of our Services.
• Content you upload: artifacts, work products, files, and capstone submissions you choose to upload to FlipWork OS. You are responsible for ensuring you have the right to upload any material you submit, and you should not upload information that your employer or any third party treats as confidential.
• Outcome metrics: measures of your own results that you select, calculate, and submit as part of your program summary, such as time saved or revenue increased. If your employer engages FlipWork Pulse™, we collect your responses to the FlipFactor™ diagnostic when you complete it through the link your organization provides, together with the identifying and role information you enter. What we report back to your organization is described in Section 4(b).
• Payment information: billing name, address, and credit card or payment details. Note that payment card data is processed by our third-party payment processor and is not stored by FlipWork.
• Communications: information you provide when you contact us by email, through our website contact form, or otherwise, including the content of your messages.
• Profile and preference data: any information you choose to provide in your account profile or program settings.
• Usage data: pages visited, features used, time spent, clicks, live session attendance, and other interactions with our websites and Services.
• Device and technical data: IP address, browser type and version, operating system, device identifiers, and referring URLs.
• Email engagement data: whether you open our emails, which links you click, and how you interact with our newsletters and program communications.
• Cookies and similar technologies: we use cookies, web beacons, and similar tracking technologies as described in Section 6 below.
• If your employer or another organization purchases, sponsors, or refers you to a FlipWork program, we may receive your name, contact information, job title, and other enrollment details from that organization.
We use your personal information for the following purposes:
• To provide, operate, and improve our Services, including processing your enrollment and payment, delivering program content, generating your FlipFactor™ diagnostic report, and providing access to FlipWork OS and Flippy™.
• To personalize your experience and tailor program content, guidance, and recommendations to your individual profile and archetype.
• To generate your FlipFactor™ diagnostic results, including comparison of your results before and after a program and comparison against aggregated benchmark data.
• To produce reports for an organization that has purchased or sponsored your participation, as described in Section 4(b).
• To communicate with you about your account, purchases, program updates, and support requests.
• To send you marketing and promotional communications, including newsletters and information about new FlipWork programs and offerings, where you have consented or where permitted by applicable law. You may opt out at any time as described in Section 7.
• To conduct research, analytics, and product development, including using de-identified and aggregated data derived from your use of the Services to improve and maintain our diagnostic tools, benchmarking databases, and program effectiveness. Such aggregated data does not identify you individually.
• To comply with our legal obligations, enforce our Terms of Service, protect the rights and safety of FlipWork and our users, and respond to legal process or government requests.
• To maintain records of your acceptance of our Terms of Service and this Privacy Policy, including the date, time, and version accepted.
If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal data on the following legal bases under the General Data Protection Regulation (GDPR) or UK GDPR:
• Contract performance: processing necessary to provide the Services you have purchased and to fulfill our obligations under our Terms of Service (e.g., delivering your FlipFactor™ diagnostic report, providing access to FlipWork OS and the FlipWork Sprint).
• Legitimate interests: processing necessary for our legitimate business interests, such as improving our Services, developing and maintaining our diagnostic instruments and benchmarking databases, preventing fraud, and maintaining the security of our platform, where such interests are not overridden by your rights.
• Consent: where we rely on your consent, such as for marketing communications or the use of non-essential cookies. You may withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
• Legal obligation: processing necessary to comply with applicable laws and regulations.
The FlipFactor™ diagnostic collects behavioral data about how you work with AI. We process this data to perform our contract with you and, where we develop and maintain our diagnostic instruments and benchmarking databases, on the basis of our legitimate interests. We do not use it to infer health, political opinions, religious or philosophical beliefs, or any other special category of data under Article 9 of the GDPR.
We do not sell your personal information. We share your personal information only in the following circumstances:
We share your information with trusted third-party vendors who assist us in operating our business and delivering our Services, including payment processors, email and communication platforms, cloud hosting and database providers, analytics providers, artificial intelligence and large language model providers, messaging platforms used for program communities, and credentialing providers. These vendors are contractually required to use your information only to provide services to us and in accordance with applicable law. We do not permit our artificial intelligence providers to use your information to train their models.
If your participation in a FlipWork program was arranged, sponsored, or paid for by your employer or another organization, we may share relevant program participation and completion data with that organization, only in aggregated, de-identified form.
We do not share your individual FlipFactor™ diagnostic responses or results, your individual archetype or scores, your activity or attendance in FlipWork OS, the content you upload, or your conversations with Flippy™ with your employer or any other organization. Your individual results are visible only to you.
FlipWork retains ownership of all FlipFactor™ diagnostic data regardless of who commissioned or paid for a diagnostic or program. We do not sell your personal information.
If FlipWork is involved in a merger, acquisition, reorganization, or sale of all or substantially all of its assets, your information may be transferred as part of that transaction. We will provide notice before your personal data is transferred and becomes subject to a different privacy policy.
We may disclose your information if required to do so by applicable law, regulation, legal process, or governmental request, or if we believe in good faith that disclosure is necessary to protect the rights, property, or safety of FlipWork, our users, or the public.
We may share your information for other purposes with your prior consent.
FlipWork is based in the United States. If you are located outside the United States, your personal data will be transferred to and processed in the United States, which may have different data protection laws than your country of residence.
EEA and UK Customers: Transfers of personal data from the EEA or UK to the United States will be conducted using appropriate safeguards in accordance with the GDPR and UK GDPR, including Standard Contractual Clauses (SCCs) approved by the European Commission or UK Information Commissioner's Office, as applicable. By using our Services, you acknowledge that your data will be transferred to the United States. You may request a copy of the applicable transfer mechanisms by contacting us at legal@flipwork.ai.
Mexican Customers: We process personal data from Mexico in accordance with the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP). Your personal data may be transferred outside of Mexico in accordance with applicable law.
Australian Customers: We process personal information from Australia in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles. We take reasonable steps to ensure that any overseas recipients of your information protect it in accordance with the Australian Privacy Principles.
New Zealand Customers: We process personal information from New Zealand in accordance with the Privacy Act 2020 (NZ). We take reasonable steps to ensure that any overseas recipients of your information protect it in a manner comparable to the Privacy Act 2020.
We use the following types of cookies and similar technologies on our websites and Services:
• Essential cookies: necessary for the operation of our website and Services, such as session management and authentication. These cannot be disabled.
• Analytics cookies: help us understand how visitors interact with our website, including which pages are visited and how long users spend on each page. We use this information to improve our Services.
• Functionality cookies: allow our website to remember your preferences and provide enhanced features.
• Marketing cookies: used to measure the effectiveness of our marketing campaigns, to understand how visitors reach our websites, and to deliver relevant advertisements, where you have consented.
Where required by applicable law (including in the EEA and UK), we will obtain your consent before placing non-essential cookies. You can manage your cookie preferences through our cookie consent tool on our websites, or through your browser settings. Please note that disabling certain cookies may affect the functionality of our Services.
Depending on your location, you may have certain rights regarding your personal information. We honor these rights for all customers to the extent required by applicable law.
All Customers:
• Access: you may request a copy of the personal information we hold about you.
• Correction: you may request that we correct inaccurate or incomplete personal information.
• Deletion: you may request that we delete your personal information, subject to certain exceptions (e.g., where retention is required by law or necessary to complete a transaction). We may retain de-identified and aggregated data derived from your use of the Services, including benchmark data, which no longer identifies you.
• Marketing opt-out: you may opt out of receiving marketing communications from us at any time by clicking the "unsubscribe" link in any marketing email or by contacting us at support@flipwork.ai.
• Data portability: you may request a copy of your personal information in a structured, commonly used, machine-readable format.
EEA and UK Customers (GDPR / UK GDPR):
• Right to restrict processing: you may request that we restrict the processing of your personal data in certain circumstances.
• Right to object: you may object to processing based on our legitimate interests or for direct marketing purposes.
• Right to withdraw consent: where processing is based on consent, you may withdraw it at any time.
• Right to lodge a complaint: you have the right to lodge a complaint with your local data protection supervisory authority. A list of EEA supervisory authorities is available at edpb.europa.eu. The UK supervisory authority is the Information Commissioner's Office (ico.org.uk).
Mexican Customers (LFPDPPP — ARCO Rights):
• You have the right to Access, Rectify, Cancel, and Object (ARCO Rights) to the processing of your personal data. To exercise these rights, please contact us at support@flipwork.ai with your name, a description of the right you wish to exercise, and sufficient information to identify you. We will respond within 20 business days as required by law.
Australia and New Zealand Customers:
• You have the right to access and correct your personal information. To make a request, please contact us at support@flipwork.ai.
To exercise any of the rights above, please contact us at support@flipwork.ai. We may need to verify your identity before processing your request, which we do by sending a one-time passcode to the email address associated with your information. We will respond within the timeframes required by applicable law and will not discriminate against you for exercising your rights.
We retain your personal information for as long as necessary to provide our Services, fulfill the purposes described in this Privacy Policy, and comply with our legal obligations. Specifically:
• Registration and contact information is retained while you are receiving our Services or our communications, and for a reasonable period thereafter.
• Diagnostic and program data, including your FlipFactor™ diagnostic results and your activity and submissions in FlipWork OS, is retained for the period of your program access and for up to three (3) years thereafter, to support your access to your own results, re-assessment and comparison over time, and verification of your credential. Content you upload to FlipWork OS is retained for the period of your program access and for up to three (3) years thereafter, and is deleted on request.
• Payment records are retained as required by applicable tax and financial regulations, typically seven (7) years.
• Marketing consent and opt-out records are retained indefinitely to honor your preferences.
• De-identified and aggregated data, including benchmark data derived from diagnostic results, is retained indefinitely. This data does not identify you individually.
When we no longer need your personal information, we will securely delete or de-identify it.
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These measures include encryption of data in transit and at rest, access controls limiting who at FlipWork can view your information, and authentication by one-time passcode sent to your email address, with no stored passwords. However, no method of transmission over the internet or electronic storage is completely secure. In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify you and, where required, the relevant supervisory authority, within the timeframes required by applicable law.
Our websites and Services are not directed to individuals under the age of 16 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If you believe we have inadvertently collected personal information from a child, please contact us immediately at support@flipwork.ai and we will take steps to delete such information.
Our websites and Services contain links to and integrate with third-party websites and platforms. This Privacy Policy does not apply to those third-party sites or services, and we are not responsible for their privacy practices. In particular, program participants may be invited to join a group hosted on a third-party messaging platform. Participation is optional, and any information you share there is subject to that platform's privacy policy, not this one. We encourage you to review the privacy policies of any third-party sites and platforms you use.
We may update this Privacy Policy from time to time to reflect changes in our practices, applicable law, or our Services. When we make material changes, we will notify you by posting the updated Privacy Policy on our websites and, where required by law, by sending you a direct notification by email. The updated Privacy Policy will be effective thirty (30) days after notice is provided, unless a shorter period is required by law. Your continued use of our Services after the effective date of the updated Privacy Policy constitutes your acceptance of the changes.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
FlipWork, Inc.
Website: flipwork.ai
General inquiries: support@flipwork.ai
Data protection and privacy inquiries: legal@flipwork.ai
For data protection inquiries from EEA or UK customers, please write to legal@flipwork.ai and indicate "GDPR Request" or "UK GDPR Request" in the subject line. For Mexican customers, please write to the same address and indicate "ARCO Rights Request." We will respond within the timeframes required by applicable law.